Local Sponsorship Playbook
By Megan Hannay & Claudia Cruz
Your complete guide to managing local sponsorships:
The Local Sponsorship Playbook is a 50-plus-page field-tested guide built from 1000s of running local sponsorships.
Our guide walks you through our entire local sponsorship process: what worked, what didn’t, and how to repeat the wins.
Inside you’ll find:
- A step-by-step to run outreach, fulfillment, and reporting
- Our exclusive outreach templates
- Proven prospecting options for finding the best sponsors
- Tips on getting the best link placement
- A fulfillment checklist to help you secure more links
- Measurement frameworks that align with local marketing goals
- Walkthrough on using the local sponsorship finder
Building local links ain’t easy.
With our playbook, you can send your first outreach emails today!
Get The Playbook Now
Get access to everything we’ve learned (over years of experience with outreach) for just $39 and kickstart your local campaign!
Want the book for free?
Become a paid subscriber to the Local Sponsorship Finder Tool, and
we’ll give you a free copy of the book!
Community love
What the communities we help say about ZipSprout
ZipSprout helped us get money from quality sponsored Ads hosted on our website. We are a nonprofit, so every dollar counts towards hosting a FREE Semi-Annual Festival! Love working with the ZipSprout fulfillment team. Always great to hear from them. A wonderful small team of dedicated professionals!
We attracted appropriate sponsors for each particular program. They placed their logos on one of our program pages for one year. When the community saw these pages for special events, they could click on the sponsor site. ZipSprout coordinated the sponsorship connections and payment of fees with greate attention to detail.
Working with ZipSprout has been great. They helped match local businesses and schools together in the form of a sponsorship. We’re both in the business of sponsorships, ZipSprout does a great job of trying to match those and its a huge time saver.
Working with ZipSprout has helped us increase our local visibility and connect with community outreach that aligns with our mission. In addition, it has also given us a chance to support local initiatives and build backlinks that may contribute to long-term SEO benefits.
We are hopeful that over time, this kind of exposure will lead to stronger recognition and commitments. We are excited to further our presence through the opportunities that ZipSprout exhibits.
