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Here at ZipSprout, we're all about learning what works with real, people-centered marketing - and sharing what we know! Read about what's worked for us here - with notes on our matches and experiences along the way.

Going Hyper-Local: How Sponsoring An Event (Like Goat Yoga or a Garlic Festival) Can Grow Your Business

We put together an infographic to summarize how corporate sponsorship is one of the most effective, and yet underused, marketing channels. Most businesses haven’t tried it! Will you?

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Reach Score expands to Seattle, San Francisco, Miami, and Dallas

We are excited to announce Reach Score expansion onto four more cities in the US. More locations to come as our database grows.

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The Guide to Local Link Building Via Existing Relationships

One of the most commonly cited—but rarely explained—pieces of link building advice is to “take advantage of existing relationships” or “reach out to your contacts.” Claudia and Garrett go into detail on some specific approaches.

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[Podcast] The best marketers know how to be human, with Rev Ciancio

In the SEO world, it can be frustrating when tactics that once worked no longer do. But take heart – real, people-centered marketing saves the day. Learn from Rev Ciancio how real marketing is about connecting with real people, by being a people.

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[Podcast] Love is freedom, with Tashia Scott of Empath 360

Note in advance: you can learn more about Tashia and her work at her website, luvisagift.com, and you can donate to her GoFundMe here (even $5 helps!). One of the things … More

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[Podcast] Giving, strategically, with Denver’s “A Little Help”

Giving isn’t simple. Think about the last time you tried to pick up the check for a friend or family member after dinner. There’s always that moment where someone puts … More

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